
How it works
Every engagement follows the same path: prove the problem, fix it fast, then keep compounding. One person does all of it, and every number lives in accounts you own.
Step 1: the free compliance audit
It starts with the free compliance audit. I review your website, Google Business Profile, social accounts and any ads against the current AHPRA and TGA advertising rules, and put every finding in writing with the exact provision it sits under and the fixes in priority order. No call required, no obligation. If your marketing is clean, you get documentation that it is clean. Most clinics learn something they did not know.
Step 2: the 8 week sprint
If the audit surfaces work worth doing, the 8 week sprint is the fix-it-fast engagement: conversion tracking built in your own Google accounts, wasted ad spend found and removed, compliance issues remediated, and the highest impact campaign or page work shipped. Eight weeks, a defined scope, and a report at the end showing what changed in your own analytics.
Step 3: the monthly retainer
Clinics that want the work to keep compounding move to a retainer. Ongoing Google Ads management, SEO, content and landing page work, all compliant from the first draft, all measured on the same four numbers: enquiries and booked appointments, cost per enquiry, wasted spend removed, and the compliance status of every live ad and page. Month to month, no lock-in contracts. Some clinics pause when capacity fills. You decide based on the data.
What stays true at every step
You own everything.
Google Ads, GA4, Search Console, your website. Built in your accounts from day one, so if we ever part ways, nothing leaves with me.
One person, start to finish.
I do the audits, the builds, the campaigns and the reporting personally. No account managers, no juniors, no handoffs.
Compliance is the floor, not a feature.
Every deliverable passes the AHPRA and TGA advertising frameworks before you see it. The resources section shows the depth: I quote the clauses, not the vibe.
The numbers are yours to check.
Reporting comes from your own analytics, never from a slide deck you cannot verify.
Start with the audit
The free compliance audit is the first step for every clinic, whether or not we ever work together beyond it.
Request your free audit