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About Skin Marketing

Specialist digital marketing for Australian skin, dermatology, and cosmetic clinics

Brendan Barnhill - Founder and Head of Digital at Skin Marketing, specialist in medical marketing for Australian skin cancer and dermatology clinics

Having been personally affected by skin cancer at a young age, I understand the critical importance of early detection and accessible care.

This experience shaped my mission: to help skin and dermatology practices increase their visibility and make their services easier to find for patients who need them.

I've worked across Australia and internationally, managing campaigns for healthcare practices of all sizes. Along the way, I've seen how often digital marketing becomes overcomplicated or disconnected from what actually drives patient bookings. I built Skin Marketing to change that.

At Skin Marketing, we focus on the complete picture — from Google Ads and SEO to website design, tracking, and compliance. We care about the details, but we never lose sight of the outcome. Every campaign we run is designed to generate real bookings and support your practice's growth, not just deliver impressive reports.

What I hope we achieve together is sustainable growth built on transparency, accurate tracking, and strategies that work. We don't chase trends. We focus on what delivers results, test relentlessly, and partner with practices that share our commitment to doing digital marketing the right way.

BB

Brendan Barnhill

Founder & Head of Digital, Skin Marketing

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How We Work

Our Focus

We only work with four types of clinics: skin cancer clinics, skin cancer GPs, dermatology practices, and cosmetic clinics offering procedures.

This narrow focus means we understand your services, compliance needs, patient journey, and capacity challenges.

Australia Wide

Based in Australia. Servicing clinics across Sydney, Melbourne, Brisbane, Perth, Adelaide, and regional areas. All work done in Australian time zones with local market knowledge.

Our Approach

  • Tracking first. No guessing on cost per enquiry or booking rates.
  • Compliance safe. All ad copy reviewed. Clinic approval before launch.
  • Plain language reporting. No jargon. Clear recommendations.
  • No lock in contracts. Month to month after 8 week sprint.

Ready to work with a clinic focused team?

Book a Call