Stop Wasting Money on Marketing You Can't Track
The 8 Week Growth Sprint
Fix your tracking. Eliminate wasted spend. Build a scalable booking system. Get clear ROI within 4-6 weeks.
AHPRA Compliant
Every campaign reviewed against Australian health advertising guidelines before launch.
Skin Clinic Specialists
We only work with skin, derm, and cosmetic clinics. We know your market.
Measured process
Track every enquiry. Measure every dollar. Scale based on real numbers, not guesses.
If You're Frustrated With Your Marketing, This Is Why
Four foundational problems drain your budget and kill your growth
No Visibility Into Performance
You're spending $3,000+ per month on Google Ads, but you can't answer: "Which campaigns drove bookings last week?" You're flying blind.
Result: Wasting money on campaigns that don't work while underfunding the ones that do.
30-40% Budget Waste
Without conversion tracking, you're paying for clicks that never turn into patients. That's $1,200+ per month down the drain.
Result: Burning cash on wrong keywords, wrong times, wrong locations.
Set and Forget Campaigns
Your agency logs in once a month, changes nothing, and sends a PDF full of vanity metrics. No weekly analysis. No optimisation.
Result: Your competitors optimise weekly and leave you behind.
Wrong Campaign Structure
One messy campaign treating skin checks like cosmetic consults. No service separation. No budget control. Impossible to optimise.
Result: You can't scale winners because you don't know what's winning.
The 8 Week Sprint Fixes All Four Problems
We build proper tracking from day one. We restructure campaigns for service-level control. We optimise weekly based on real data. We eliminate waste and scale what works.
This is the foundation every successful clinic needs. Without it, you're just hoping for results.
what the sprint measures
Every sprint reports the same four numbers from your own accounts: enquiries and booked appointments, cost per enquiry, wasted spend removed in dollars, and the compliance status of every live ad and page. The numbers are yours, in your accounts, from week one.
Ready to get started?
Book a 30-minute strategy call. I will audit your current setup and show you exactly what needs fixing.
Your 8 Week Sprint Journey
Every week is structured, measured, and designed to move you closer to clear ROI
Audit, Strategy & Setup
- • Full marketing audit (current campaigns, spend, results)
- • Competitor analysis in your area
- • Service line analysis and pricing review
- • Capacity assessment (can you handle growth?)
- • Access setup (Google Ads, Analytics, website)
- • GA4 configuration and conversion tracking
- • Form tracking configured and tested
- • Campaign structure planned per service
- • Landing pages reviewed and optimised
Why this matters: Most agencies skip this step. They just throw up campaigns without proper tracking. Then no one can measure what works. I build the foundation right.
Launch & Monitor
- • Campaigns go live (separate by service)
- • Daily monitoring and quick fixes
- • Conversion data starts flowing
- • First conversion tracking data captured
- • Quick wins implemented (obvious issues fixed)
- • Continue monitoring performance
- • Identify early patterns
- • Call quality analysis begins
- • Keyword performance data gathering
- • First weekly report delivered
What you'll see: First enquiries tracked properly. You'll know which campaigns drove each enquiry. This is when it clicks.
Optimise & Scale
- • Pause underperforming keywords and ads
- • Add negative keywords based on call data
- • Adjust bids based on conversion data
- • Reallocate budget to winners
- • Landing page improvements if needed
- • Increase budget on high-performing campaigns
- • Add more keywords in winning categories
- • Test new ad variations
- • Refine audience targeting
- • Performance clearly improving
The difference: This is where the sprint pulls ahead. We have real data. We know what works. We're not guessing anymore. Performance accelerates.
Review & Plan Scaling
- • Complete sprint performance review
- • Cost per booking by service analysed
- • ROI calculations with real numbers
- • Call quality and conversion rate review
- • Identify scaling opportunities
- • Scaling recommendations presented
- • Budget increase options (if ROI is proven)
- • Additional service opportunities identified
- • 90-day growth roadmap outlined
- • Decision: scale or maintain current level
The outcome: You have a proven system with real numbers. You know exactly what each booking costs. You can scale with confidence or maintain current levels. No more guessing.
What You Get During The Sprint
A complete marketing foundation built for sustainable growth
One person, start to finish
One person runs your sprint from start to finish: me. No handoffs, no confusion.
Weekly Check-In Calls
15-minute progress updates. Review numbers, discuss optimisations, answer questions.
Complete Tracking Setup
GA4, form tracking, and conversion tracking. Everything configured properly.
Enquiry Analysis
Understand what patients are asking for. Improve your reception handling and booking process.
Weekly Performance Reports
Clear reports showing spend, enquiries, bookings, and cost per acquisition.
Campaign Restructuring
Properly organised campaigns by service, location, and intent. Built for optimisation.
Landing Page Optimisation
Review and improve landing pages for better conversion. Focus on booking actions.
Full Sprint Report
End of sprint report with all data, insights, scaling recommendations, and next steps.
Investment Required
Clear pricing. No surprises. No long-term contracts after the 8 week sprint.
- One person runs your sprint from start to finish
- Complete tracking setup (GA4, forms, conversion events)
- Campaign restructuring and building
- Weekly optimisation and analysis
- Weekly reports and check-in calls
- Full sprint report with scaling plan
- Paid directly to Google (not to us)
- Minimum required for meaningful data
- You control your Google Ads budget
- Scale up or down anytime
- No long-term commitment after sprint
- You own the account forever
Total 8 Week Investment:
($1,500 service fee ex GST + $2,000 ad spend + GST) × 2 months
No Setup Fees
8 Week Fixed Term
Month-to-Month After
Book a call to discuss your clinic, current marketing setup, and whether the sprint is right for you. No pressure. No obligations.
Everything You Need to Know
Honest answers to questions we hear every day
Why 8 weeks specifically?
Week 1-2 is setup. Week 3-4 is data collection. Week 5-6 is optimisation. Week 7-8 is analysis and planning. Any shorter and we don't have enough data to make informed decisions. Any longer and you're overpaying for what should be ongoing optimisation.
What happens after the 8 weeks?
Most clients continue with ongoing management (month-to-month retainer). I keep optimising, scaling, and improving. Some clinics pause if they are fully booked. Some scale up significantly because they have proven ROI. You decide based on the data.
Do you guarantee results?
No one can ethically guarantee marketing results. What I guarantee: proper tracking setup, compliant campaigns, weekly optimisation, clear reporting, and honest recommendations. Results depend on your location, competition, services, pricing, and how well you handle enquiries.
What if I'm already running Google Ads?
Perfect. We audit what you have, keep what works, fix what's broken, and add proper tracking. Most clinics running ads don't have proper conversion tracking or campaign structure. The sprint fixes this while campaigns keep running.
Can I start with a smaller budget?
I need minimum $2,000/month ad spend to gather meaningful data across different services and keywords. Below this, it takes too long to get statistical significance. You won't know what works, and optimisation becomes guesswork.
Do I own the Google Ads account?
Yes. Always. The account is in your name. I just manage it. If you leave after the sprint, you keep everything: campaigns, tracking, data, the whole system that was built.
What if I can't handle more patients?
I assess capacity during week 1. If you're close to full, I can run a slower sprint, focus on higher-value services, or plan for future capacity. Some clinics use the sprint to prove ROI before hiring another doctor.
Is this AHPRA compliant?
Yes. I follow AHPRA advertising guidelines. No testimonials in paid ads. No prohibited claims. All content reviewed by you before launch. I provide guidance but you're ultimately responsible for compliance.
Stop Guessing. Start Growing.
Build Your Marketing Foundation in 8 Weeks
Fix your tracking. Cut wasted spend. Scale what works. Get clear ROI and a proven system you can scale with confidence.
Your Next Steps
Book Your Strategy Call
30 minutes. No pressure. Free audit of your current setup.
Get Your Custom Sprint Plan
I'll show you exactly what needs fixing and what results to expect.
Launch Your Sprint
8 weeks to fix foundations, eliminate waste, and prove ROI.
Scale With Confidence
Decide to scale, maintain, or pause based on real data.
No obligations. No high-pressure sales. Just honest advice on whether the sprint is right for your clinic.